Tag: author platform

Marketing Tips for Self-Published Authors

Marketing diagram

It almost goes without saying today, that should an author wish to be successful, they need to spend time, effort, and money marketing themselves and their book. The road to success requires the author to be proactive.

The Purpose of an Author Website

Working at laptop

An author’s website, also referred to as an author platform, has become the centre piece whereby an author is able to engage with their readers and followers. Platform is undeniably a useful tool for the author to carry in their tool bag.